360 CREATIVE DIRECTOR

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As an award-winning Creative Director with 20 years of experience across Theatrical, Television, Creative Content Marketing, BTS, and EPK, I blend strategic insight with artistic vision to drive impactful results. I’ve led diverse projects and managed teams of Writers, Editors, Art Directors, and Designers across agencies and studios. My leadership is rooted in collaboration, mentorship, and a passion for fostering growth. I believe in storytelling that resonates deeply and am dedicated to guiding teams in transforming ideas into unforgettable experiences. Whether overseeing large-scale campaigns or intimate projects, I focus on delivering creative excellence from concept to completion.

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KEY SKILLS

Creative & Strategic Direction | Team Leadership & Mentorship | Project & Studio Management | Cross-Functional Collaboration | Problem Solving | Marketing & Branding Expertise | Talent and Vendor Management | Visual Story Telling | Brand Strategy and Positioning  

 

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RELEVANT EXPERIENCE

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CBS ENTERTAINMENT / PARAMOUNT +, Los Angeles, CA                                                                                      2019 – Present

360 Creative Director
I oversee the creative strategy and execution for campaigns of CBS Flagship shows and Paramount+, including the #1 Watched Franchise in the world, NCIS, NCIS Origins, NCIS Sydney, and NCIS: Tony and Ziva. Leading a team, I craft emotionally engaging content that reaches millions of viewers, contributing to the franchise's status as the #1 watched series in the world with 10.5 million viewers every week. My role involves both creative direction and management, ensuring each campaign aligns with strategic marketing goals and resonates across broadcast and digital platforms.

 

Notable Awards:

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FOX BROADCAST, Los Angeles, CA                                                                                                                            2018 - 2019

Creative Director – On-Air marketing
I led campaigns for iconic shows like The Simpsons, Bob’s Burgers, Brooklyn Nine-Nine, and the series finale of New Girl. Collaborating with a top-tier comedy team, I developed innovative strategies that captured the unique spirit of each show and resonated with audiences. From crafting groundbreaking promos for animated classics to creating impactful send-offs, my focus was on delivering creative, memorable content. A career highlight was working with Panic! At The Disco to re-record their hit “Say Amen” for our Sunday Animation block.

 

 

THE REFINERY CREATIVE, Los Angeles, CA                                                                                                              2013 - 2017

Director – Theatrical, Broadcast and Creative Content Marketing
I played a key role in establishing and growing both the Broadcast Marketing and Creative Content departments, leading these teams to become award-winning forces in the industry. I oversaw the creative development of theatrical trailers, social media content, and branded campaigns, contributing to the agency's reputation for excellence and innovation. Highlighted Clients: ABC, CBS, Fox, Walt Disney, Warner Brothers.

 

Notable Awards:

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